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Micro chipset technology has been
improving rapidly in accordance with Moore¡¯s Law that
states the complexity of integrated circuits, with respect
to minimum component cost, doubles every 24 months.
Yet this has resulted in the overheating of high performance
computer & electronic products. First generation
solutions simply looked to upgrade existing solutions
which were noisy and inefficient.
ZEROtherm is engineered for the objective
of decreasing noise into the ¡°ZERO¡± range while effectively
addressing thermal issues. ZEROtherm products are optimized
cooling solutions to reduce both noise and heat. Our
core thermal packaging technology (including heat pipe
technology and micro electro mechanical technology)
is the basis for all ZEROtherm products.
We seek to exceed consumer expectations
by developing, designing, and producing ¡°best-of-breed¡±
solutions from our extensive technological and engineering
capabilities. |
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The name ZEROTherm was christened by Dr. Song, our CEO
and lifelong engineer. For our first product he said,
¡°With our first retail product we need exceed expectations,
so make it happen.¡± While ZEROTherm represented our engineering
goal to build a competitive cooler, our design point was
that we were to use our first product as a ¡®first flight¡¯
into the retail market. Of course, we¡¯ve done one-of-a-kind
thermal cooling solutions that had exact specs to meet
and restrictions to consider, so we wanted to include
a design that expressed our own craftsmanship as well.
So the butterfly design was to be incorporated into our
first product because it represents our first flight into
the retail market, but also like a butterfly, our company
APACK was changing from a very comfortable OEM market
to the very open world-wide market.
Of course every product can be better and it¡¯s something
that we are working hard on, but maybe people will not
understand the butterfly design or be critical of it.
But for us, it was part of an effort to show our ability
in design as well as in engineering. We hope that all
ZEROtherm products can show our commitment to engineering
value in price, design and performance. ZEROtherm is committed
to try everyday not to just meet your expectations, but
to put all our efforts into exceeding them. |
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